Course Details

There are situations in business where we need to demonstrate your credibility or personal impact. This gives clients, prospects, stakeholders, colleagues, and senior staff more confidence in your abilities. In this session I share key characteristics of credibility and how to use it in an authentic way in business conversations. I also build your awareness of how your presence and confidence plays a role in credibility, even  when you are not speaking.


Susan Heaton-Wright covers the following topics during this session:

  • Understand what credibility is and how to demonstrate it
  • Become aware of how you respond to questions and requests from others
  • Discover how positive body language can increase your credibility
  • Use of voice and increasing your credibility
  • Creating a first impression that is credible and positive
  • Improving your communication skills so you can show credibility in different business settings
  • Creating your Credibility statement to introduce yourself

CPD Club

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CPD Course Speaker

Superstar Communicator

Susan Heaton-Wright

As a Leading Thought Leader in Presentation Skills, Presence, Charisma, leadership communication and Credibility, Susan has supported talented individuals, teams and organisations to communicate with impact to influence others. Using her expert knowledge in communication and performance, as well as her experience as a leader and board member, Susan shares entertaining, engaging keynotes, masterclasses and workshops for organisations. She is a multi-award-winning businesswoman; International Keynote Speaker, former Prize-Winning Opera singer, author, podcaster and the founder of SuperStar Communicator empowering leaders and future leaders to communicate with impact, confidence, clarity and credibility in all professional conversations and to be noticed for career success. These include delivering speeches, presenting ideas and opinions, public speaking, having difficult conversations and being effective in meetings. She is passionate about everyone presenting the best version of themselves; being authentic and being able to speak and communicate with their personality. Her company works with multi-national companies: pharmaceutical, financial services, International Professional Associations, Professional Services and multi-national companies. She has worked with attendees from more than 140 countries worldwide. Susan has delivered Keynote Speeches and breakout workshops throughout the United Kingdom and Ireland; in Italy, France, Belgium, The Netherlands, Eire, UAE and Lithuania as well as virtual and hybrid delivery. In 2020 she was named as a top 100 Influential Female Entrepreneurs in UK. In 2024 Susan contributed two chapters to “Business Development for female lawyers”. Susan visits Athens annually to lead The Love Without Borders Charity Music programme, which supports refugees. She also fundraises for the Alzheimer's Society and The Isabel Hospice in Hertfordshire. She lives in Hertfordshire where she enjoys swimming, performing in an Improv Troupe, playing viola in an orchestra and designing and sewing her handmade wardrobe.